Product management glossary

U

Product Management Terms Starting With

UX Designer

A UX designer is a professional responsible for designing the user experience of a product, often working closely with product managers and developers. They typically create wireframes, prototypes, and conduct research to inform design decisions.
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UX Designer

Unique Selling Proposition

Unique Selling Proposition (USP) is a marketing strategy used to differentiate a product from its competitors by identifying unique features that make it stand apart in the market.
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Unique Selling Proposition

Unique Selling Proposition (USP)

Unique Selling Proposition (USP) is a marketing concept that refers to the unique benefit exhibited by a company, service, product or brand that enables it to stand out from competitors. It is a clear statement that describes the benefit of a product, service or brand, and how it is different from the competition.
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Unique Selling Proposition (USP)

Upselling

Upselling is a sales technique where a product manager persuades a customer to purchase a more expensive or upgraded version of a product they are already interested in buying.
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Upselling

Uptime

Uptime refers to the amount of time that a system or service is operational and available for use. It is often used as a measure of reliability and is typically expressed as a percentage of total time. For example, a system with 99.9% uptime would be available for use 99.9% of the time.
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Uptime

Usability Testing

Usability Testing is the process of evaluating a product or service by testing it with representative users to determine how easy or difficult it is to use, and identifying areas for improvement.
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Usability Testing

Usability testing

Usability testing is the process of evaluating a product or service by testing it with representative users to determine how easy or difficult it is to use.
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Usability testing

Use Case

A use case is a description of a specific scenario or situation in which a product or feature is used by a user to achieve a goal or solve a problem.
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Use Case

User Acquisition

User Acquisition refers to the process of acquiring new users or customers for a product or service through various marketing and advertising channels.
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User Acquisition

User Adoption

User Adoption refers to the process of getting users to accept and use a new product or feature. It involves understanding user needs, providing clear communication and training, and addressing any barriers to adoption.
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User Adoption

User Behavior Analytics (UBA)

User Behavior Analytics (UBA) is the process of collecting and analyzing data on how users interact with a product or service, in order to gain insights into their behavior and preferences. This information can be used to improve the user experience and drive product development decisions.
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User Behavior Analytics (UBA)

User Engagement

User Engagement refers to the level of interaction and involvement that users have with a product or service. It measures how much users are using and enjoying the product, and can be used to inform product development decisions.
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User Engagement

User Experience

User Experience or UX refers to the overall experience a user has while interacting with a product, system, or application.
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User Experience

User Experience (UX)

User Experience (UX) refers to the overall experience a user has while interacting with a product or service, including ease of use, accessibility, and satisfaction.
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User Experience (UX)

User Flow

User Flow refers to the path a user takes through a product or website to complete a specific task or achieve a particular goal. It maps out the steps a user takes, including their interactions with various elements of the product, to identify potential pain points and areas for improvement.
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User Flow

User Interface

User Interface refers to the graphical and visual elements of an application or software that enable users to interact and navigate with the product effectively and efficiently.
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User Interface

User Interface (UI)

User Interface (UI) refers to the visual and interactive components of a product that enable users to interact with it. This includes elements such as buttons, menus, forms, and other graphical elements that allow users to navigate and control the product.
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User Interface (UI)

User Journey

User Journey refers to the complete path a user takes while interacting with a product or service, from initial awareness to final conversion. It involves understanding the user's needs, motivations, and pain points at each stage of the journey and designing the product accordingly.
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User Journey

User Journey Map

A User Journey Map is a visual representation of the steps a user takes to achieve a specific goal while interacting with a product or service. It helps product managers understand the user's experience and identify pain points, opportunities for improvement, and areas for innovation.
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User Journey Map

User Needs

User Needs refer to the requirements and expectations of the end-users of a product or service. These needs are identified through research and analysis, and are used to guide the development and improvement of the product or service.
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User Needs

User Persona

A user persona is a fictional representation of a target user group that helps product managers understand the needs, behaviors, and goals of their users. It is based on research and data and is used to guide product development decisions.
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User Persona

User Requirements

User Requirements refer to the specific needs and expectations of the end-users for a product or service. These requirements are gathered through research and analysis and serve as the foundation for product development and design.
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User Requirements

User Research

User Research is the process of gathering insights and feedback from users to understand their needs, behaviors, and preferences. This information is used to inform product decisions and improve the user experience.
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User Research

User Stories

User Stories are short, simple descriptions of a feature told from the perspective of an end user. They are used to capture user requirements and help product teams understand what the user needs and wants.
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User Stories

User Story

A user story is a concise, simple description of a feature or functionality from the perspective of an end user. It is used in Agile software development to capture the user's requirements and needs, and serves as a basis for development and testing.
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User Story

User Story Refinement

User story grooming is the process of reviewing and refining user stories to ensure they are clear, concise, and ready for development. This involves breaking down stories into smaller, more manageable tasks, estimating effort, and prioritizing work.
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User Story Refinement

User Testing

User Testing is the process of evaluating a product or feature by testing it with representative users to gather feedback and uncover usability issues.
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User Testing

User acceptance testing (UAT)

User acceptance testing (UAT) is the process of testing a product or service by the end-users to ensure that it meets their needs and requirements before it is released to the market.
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User acceptance testing (UAT)

User experience (UX)

User experience (UX) refers to the overall experience a user has when interacting with a product or service, including ease of use, accessibility, and satisfaction.
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User experience (UX)

User flow

User flow refers to the path a user takes through a product or website to complete a specific task. It includes all the steps, actions, and decisions a user makes along the way, from initial entry to final exit.
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User flow

User flow diagram

A user flow diagram is a visual representation of the steps a user takes to complete a task or achieve a goal on a website or application. It maps out the user's journey from start to finish, highlighting key actions, decision points, and potential roadblocks along the way.
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User flow diagram

User focus group

A user focus group is a market research technique used by product managers to gather feedback and insights from a group of users about a product or service. The group is typically moderated and the feedback is used to inform product development decisions.
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User focus group

User interface (UI)

User interface (UI) refers to the visual and interactive elements of a product that enable users to interact with it. This includes buttons, menus, forms, and other graphical elements that allow users to navigate and perform tasks within the product.
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User interface (UI)

User interview

A user interview is a qualitative research method used in product management to gather insights and feedback from users about their experiences, needs, and preferences. It involves asking open-ended questions and actively listening to the user's responses.
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User interview

User journey map

A user journey map is a visual representation of the steps a user takes to achieve a goal or complete a task on a product or service. It helps product managers understand the user experience and identify pain points and opportunities for improvement.
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User journey map

User research

User research is the process of gathering insights and feedback from users to understand their needs, behaviors, and preferences. This information is used to inform product development decisions and improve the user experience.
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User research

User research methods

User research methods refer to the techniques and tools used by product managers to gather insights about the needs, behaviors, and preferences of their target users. These methods can include surveys, interviews, usability testing, and analytics, among others.
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User research methods

User story

A user story is a short, simple description of a feature told from the perspective of the person who desires the new capability, usually a user or customer of the system. It typically follows a simple template: 'As a [type of user], I want [some goal] so that [some reason].'
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User story

User story acceptance criteria

User story acceptance criteria are a set of conditions that a user story must meet to be considered complete and accepted by the product owner. These criteria define the boundaries of the story and ensure that it meets the needs of the user and the business.
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User story acceptance criteria

User story estimation

User story estimation is the process of assigning a relative size or effort to a user story, typically using a point system, in order to help the product team plan and prioritize work.
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User story estimation

User story map

A user story map is a visual representation of the user journey that helps product managers organize and prioritize features based on user needs and goals. It consists of a series of user stories arranged in a logical flow to provide a holistic view of the product and its functionality.
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User story map

User story points

User story points are a unit of measure used in agile software development to estimate the complexity of a user story. They are based on the amount of effort required to complete a task and are used to help the development team plan and prioritize their work.
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User story points

User story splitting

User story splitting is the process of breaking down a large user story into smaller, more manageable pieces that can be completed in a single sprint. This allows for more accurate estimation and better tracking of progress.
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User story splitting

User survey

A user survey is a research method used by product managers to gather feedback from users about their experiences with a product or service. It typically involves a set of questions that are designed to elicit specific information about user needs, preferences, and pain points.
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User survey

User survey questions

User survey questions are a set of questions designed to gather feedback and insights from users about a product or service. These questions can be used to identify user needs, preferences, and pain points, and can help inform product development decisions.
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User survey questions

User testing

User testing is the process of evaluating a product or service by testing it with representative users to gather feedback and improve usability. It involves observing users as they interact with the product and collecting data on their behavior and feedback.
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User testing

User testing methods

User testing methods are techniques used by product managers to evaluate the usability and effectiveness of a product by observing how users interact with it. These methods include surveys, interviews, A/B testing, and usability testing.
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User testing methods

User-Centered Design

User-Centered Design is a product management approach that prioritizes the needs and preferences of the end user throughout the design and development process, with the goal of creating products that are intuitive, efficient, and enjoyable to use.
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User-Centered Design

User-centered design

User-centered design is an approach to product development that focuses on understanding the needs and behaviors of users in order to create products that are intuitive, easy to use, and meet their needs.
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User-centered design