Product management glosary

Information Technology

Product Management Glossary: Information Technology

What is Information Technology?

Information Technology (IT) is a broad term that encompasses the use of computers, networking, software, and other digital devices to manage, store, retrieve, and transmit information. It plays a crucial role in modern businesses, organizations, and industries, enabling them to function efficiently and effectively. In this article, we will explore the various aspects of Information Technology, its importance in product management, and the key components that make up an IT system.

Components of Information Technology

Information Technology comprises several components that work together to facilitate the management and processing of information. These components include:

  • Hardware: Physical devices such as computers, servers, storage devices, and networking equipment that are used to process, store, and transmit information.
  • Software: Programs and applications that run on hardware devices to perform specific tasks and functions, such as operating systems, databases, and productivity tools.
  • Networks: Systems that connect hardware devices and enable them to communicate and share information with each other, including local area networks (LANs), wide area networks (WANs), and the internet.
  • Data: Information that is stored, processed, and transmitted by IT systems, including text, images, audio, and video.
  • Services: Activities that support the operation and maintenance of IT systems, such as technical support, system administration, and cybersecurity.

Importance of Information Technology in Product Management

Product management is the process of guiding the development, launch, and ongoing improvement of a product or product line. Information Technology plays a vital role in product management by providing the tools, systems, and infrastructure needed to support the various stages of the product lifecycle. Some of the ways IT contributes to product management include:

  • Collaboration: IT systems enable product managers, developers, designers, and other stakeholders to communicate and collaborate effectively, ensuring that everyone is aligned and working towards a common goal.
  • Data Analysis: Product managers rely on data to make informed decisions about product features, pricing, and market positioning. IT systems provide the tools and infrastructure needed to collect, store, and analyze this data.
  • Project Management: IT tools and systems help product managers plan, track, and manage the various tasks and activities involved in bringing a product to market, ensuring that projects stay on schedule and within budget.
  • Customer Support: IT systems enable product managers to provide timely and effective support to customers, helping to resolve issues and gather valuable feedback that can be used to improve the product.


Information Technology is an essential component of modern businesses and organizations, providing the tools, systems, and infrastructure needed to manage and process information effectively. In the context of product management, IT plays a crucial role in enabling collaboration, data analysis, project management, and customer support. As technology continues to evolve, product managers must stay up-to-date with the latest IT trends and developments to ensure that their products remain competitive and relevant in the marketplace.